Veganism is not simply a definition of a diet, but a way of living. "The word 'veganism' denotes a philosophy and way of living which seeks to exclude — as far as is possible and practicable — all forms of exploitation of, and cruelty to, animals for food, clothing or any other purpose; and by extension, promotes the development and use of animal-free alternatives for the benefit of humans, animals and the environment. In dietary terms it denotes the practice of dispensing with all products derived wholly or partly from animals." – Vegan Society of the UK definition of veganism.
The South African Vegan Society is a volunteer organisation focusing on public outreach, distribution of resources, product endorsement as well as providing support for those who choose the vegan lifestyle.